Did you know that Apple was tracking your engagement on the new iPhone 5?
Well, it is. Luckily Apple's new iPhone 5 operating system, iOS 6, has a feature that allows users to limit developers from tracking their every move for targeted advertising. (We knew there had to be a silver lining to default iOS 6 maps.)
But it's not easy to find.
Apple warned developers that their access to UDIDs (your unique iPhone identifier) would be severely limited in March and now, with the switch of a button, that's finally the case. Apple, however, has simply replaced UDID with a new ad tracking system in iPhone 5.
If you've embraced the "do not track" movement — which, according to Pew, is the sentiment of 66 percent of the U.S. population — here's an easy step-by-step guide for how to limit ad tracking.
The process is really easy, albeit more counterintuitive than you'd think.
Well, it is. Luckily Apple's new iPhone 5 operating system, iOS 6, has a feature that allows users to limit developers from tracking their every move for targeted advertising. (We knew there had to be a silver lining to default iOS 6 maps.)
But it's not easy to find.
Apple warned developers that their access to UDIDs (your unique iPhone identifier) would be severely limited in March and now, with the switch of a button, that's finally the case. Apple, however, has simply replaced UDID with a new ad tracking system in iPhone 5.
If you've embraced the "do not track" movement — which, according to Pew, is the sentiment of 66 percent of the U.S. population — here's an easy step-by-step guide for how to limit ad tracking.
The process is really easy, albeit more counterintuitive than you'd think.
1. First, tap settings
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2. Don't be tempted by the "Privacy" tab. Tap "General" instead.
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3. Next, tap "About."
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4. Scroll down and tap "Advertising"
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