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8:54:00 AM
valgeo
There's been a lot of chatter that Apple, renowned for
revolutionizing portable music players, smartphones, and tablets, is
getting ready to change wristwatches forever. And one analyst thinks
that it could be worth billions to Apple.
Yes, that's billions. With a "b".Citigroup analyst Oliver Chen has been crunching the numbers, and he's pulled together some figures.
Speaking to Bloomberg,
Chen said he believes that the iWatch could "be a $6 billion
opportunity for Apple", and that there is "plenty of opportunity for
upside if they create something totally new like they did with the
iPod".
According to Chen, the global watch market is worth some $60 billion a
year, and his "$6 billion opportunity" depends on Apple capturing 10
percent of the market.
But the margins on watches are huge, along the lines of 60 percent.
Chen's back-of-the-envelope calculations point to the iWatch generating a
gross profit of $3.6 billion for Apple.
The iWatch, according to Chen, would be worth more to Apple than
capturing 10 percent of the TV market, which would only net Apple a
gross profit of $1.79 billion.
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