skip to main |
skip to sidebar
2:48:00 PM
valgeo
In the matter of Apple's $1 billion verdict over Samsung, we've already had two separate, yet equally important PR statements.
Since then, a Samsung executive has said it's their worst case
scenario, and Google, not surprisingly, has tried to keep Android well
away from the fallout.
The unnamed Samsung executive was quoted by the Korea Times' Kim Yoo-chul:
``It’s absolutely the worst scenario for us,’’ a senior Samsung
executive said as he rushed into the company’s compound in southern
Seoul. Inside the building, Choi Gee-sung, former Samsung Electronics
CEO and now the head of Samsung Group’s corporate strategy division, was
holding an emergency meeting attended by Shin Jong-kyun, the company’s
mobile devices chief, and Lee Dong-joo, lead marketing official.
Google's comments come by way of The Verge's Bryan Bishop:
The court of appeals will review both infringement and the validity
of the patent claims. Most of these don't relate to the core Android
operating system, and several are being re-examined by the US Patent
Office. The mobile industry is moving fast and all players — including
newcomers — are building upon ideas that have been around for decades.
We work with our partners to give consumers innovative and affordable
products, and we don't want anything to limit that.
Normally I say the "it's not over, but if it is, it wasn't us it was
them, but it it's not over" vibe feels remarkably close to Samsung's
trial strategy of "we didn't copy, but if we did copy, Apple copied
first, and who cares about copying anyway?" which gained zero traction,
or dollars, from the jury. But what else can Google say at this point? Even if they indemnified Android, TouchWiz and the hardware are all Samsung's.
Google's relationship with Apple is probably still sub-optimal at the
moment, but before the verdict sticks, doing everything they can to
help lubricate a settlement wouldn't be a terrible idea.
2:48:00 PM
valgeo
0 σχόλια:
Post a Comment