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Call of Duty: Black Ops II
delivered the “biggest entertainment launch of the year,” after sales
of the popular video game hit $500 million worldwide in 24 hours,
according to publisher Activision.
“We believe Call of Duty is the biggest entertainment launch of the year for the fourth year in a row,” Activision Blizzard CEO Bobby Kotick said in a release Friday. “Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for Harry Potter and Star Wars, the two most successful movie franchises of all time.”
In comparison, Marvel’s The Avengers, the highest-grossing film so far this year, raked in $600 million globally after nearly two weeks in theatres.
Black Ops 2, which debuted last Tuesday, demonstrates how
video games are overtaking movies and music as the most lucrative form
of entertainment. Check out the video, above, for more.
What do you spend more money on: video games, films or music? Tell us in the comments below.
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